What is a Push Notification Software?
Push Notification Software allows organizations to send real-time notifications to users on mobile devices, desktops, or other internet-connected devices. These notifications can include text messages, images, videos, and other types of content. They can be sent to a specific group of users or to all users who have installed the application or opted-in to receive notifications. In addition, Businesses can segment users based on demographics, behaviour, interests and other criteria to help organizations send targeted and personalized notifications.
Push Notification Software enables businesses to test and optimize notification messages, visuals, and delivery times to determine what resonates best with users. Businesses can customize notifications' look and feel, including branding, visuals, and language.
Features of a Push Notification Software
List of Push Notification Software
When you start looking for the best push notification software, it is easy to get overwhelmed with the list of options available. Here is the handpicked list of push notification software to choose as per your requirement:
1. OneSignal
OneSignal is a cloud-based push notification software that allows businesses and organizations to send targeted messages to their users on mobile and desktop devices. It can automate notifications for user actions like welcome messages, reminders, inactivity notifications, and abandoned cart notifications. Allows you to segment your audience and personalize your notifications based on various factors such as user behaviour, demographics, location, language and device type. In addition, you can create rich push notifications with images, videos, and emojis to make your notifications more engaging and visually appealing.
OneSignal push notification software offers real-time analytics to monitor the performance of your notifications and optimize your push notification strategy based on metrics like click-through rates, conversion rates, and open rates. Allows you to customize the opt-in prompts displayed to your users to encourage them to subscribe to push notifications.
Key Features:
- It follows privacy regulations such as GDPR and CCPA and offers options for users to control and manage their data permissions
- Provides the option to A/B test different notification types and delivery times to determine which strategy performs best
- It lets you schedule push notifications at a specific date and time, ensuring your message reaches your audience most effectively
- You can integrate with various third-party tools like WordPress, Shopify, Zapier, and Salesforce to connect with your existing workflow
To know more about OneSignal Push Notification Software features and product options, click here to continue.
2. Beams
Beams is a push notifications software that allows developers to easily add real-time push notifications to their applications across iOS, Android, and web platforms. Allows developers to customize their push notifications' content, design, and behaviour to suit their application's needs. Developers can target specific user segments with push notifications to improve user engagement and retention. In addition, Beams push notification software provides delivery optimization features to ensure that notifications are delivered promptly and efficiently to users.
Beams provides analytics and reporting features that help developers measure their push notifications' effectiveness and make data-driven decisions to improve their applications. You can deliver rich content like images, videos, and audio files within push notifications. Developers can also schedule notifications to be delivered at a specific date and time to optimize the delivery of time-sensitive information.
Key Features:
- To improve user engagement, developers can personalize notifications based on user behaviour and preferences
- You can store a history of push notifications sent to each user, allowing developers to track and analyze user engagement over time
- Support two-factor authentication for added security, requiring users to provide a second form of authentication before receiving push notifications
- Supports notifications in multiple languages, allowing developers to reach users in their preferred language
To know more about Beams Push Notification Software features and product options, click here to continue.
3. PushEngage
PushEngage is a web-based push notification software allowing website owners and marketers to engage with visitors through browser notifications. Businesses can create personalized notifications based on user behaviour, location, and device type. Allows you to set up automated campaigns triggered by user actions or events, such as abandoned cart reminders, welcome messages, etc. In addition, you can add images, emojis, and custom buttons to your notifications to make them more visually appealing and engaging.
PushEngage push notification software provides real-time analytics that allows you to track the performance of your push notification campaigns to identify areas for improvement and optimize your campaigns for better results.
Key Features:
- Allows you to customize the opt-in process for your push notifications, including the appearance of the opt-in prompt and the message displayed to users
- Allow you to send notifications based on specific user behaviours, such as clicking a link or visiting a specific page on your website
- It lets you test different notification formats, messages, and delivery times to optimize your campaigns for better engagement and conversion rates.
- Users can integrate with various third-party tools, including Google Analytics, Facebook, and Zapier, easily connecting with other marketing and analytics platforms
- You can schedule notifications at specific times or dates, ensuring your messages reach your audience at the right time
- It supports multiple languages, making sending notifications to audiences in different regions easy
To know more about PushEngage Push Notification Software features and product options, click here to continue.
4. MoEngage
MoEngage is a push notification software that allows businesses to segment their users based on various criteria such as location, behaviour, and interests. Enables businesses to personalize their push notifications based on user attributes such as name, location, and past behaviour. Allows businesses to set up automated campaigns that trigger push notifications based on predefined user actions such as app installs, sign-ups, or purchases. It also enables businesses to engage with their users across multiple channels, including push notifications, email, SMS, and in-app messages.
In addition, MoEngage push notification software enables businesses to track the performance of their push notification campaigns in real-time to make data-driven decisions to improve their campaigns over time.
Key Features:
- Provides AI-powered recommendation engines to suggest personalized content and product recommendations for each user
- It provides A/B testing capabilities that enable businesses to test different variations of their push notifications to see which ones perform better
- Supports notifications across multiple devices, including mobile apps, web browsers, and desktop applications, to engage with users on the device and channel of their choice
- Also supports various rich media formats, including images, GIFs, videos, and more
To know more about MoEngage Push Notification Software features and product options, click here to continue.
5. Pushwoosh
Pushwoosh is a cloud-based push notification software that enables businesses to create and schedule automated push notifications triggered by specific user actions. It includes rich media elements such as images, videos, and emojis in your notifications, making them more engaging. Provides in-app messaging that enables businesses to communicate directly with their customers within the app. In addition, it allows businesses to send targeted messages based on user location, making it useful for location-based marketing campaigns.
Pushwoosh push notification software provides real-time analytics, allowing businesses to track the performance of their push notifications and gain insights into user behaviour. Allows two-way communication with customers through interactive push notifications, allowing users to reply or take action directly from the notification.
Key Features:
- Provides a software development kit (SDK) for mobile app developers, enabling them to push notifications seamlessly into their apps
- Also supports multiple languages, enabling businesses to create and send notifications in different languages based on user preferences
- Users can integrate with various other tools and platforms, including CRM, marketing automation, and analytics tools, to improve marketing outcomes
- Offers opt-in user management, enabling businesses to comply with data protection regulations and ensure user privacy
- It supports multiple platforms like iOS, Android, Windows, macOS, Unity, React Native, and PhoneGap
- It enables you to test different versions of your notifications to determine the most effective one
To know more about Pushwoosh Push Notification Software features and product options, click here to continue.
6. CleverTap
CleverTap is a push notification software that allows businesses to create and send personalized messages to users based on their behaviour, preferences, and demographics. It supports using rich media in push notifications, such as images, videos, and GIFs. Allows businesses to send notifications across multiple channels, including mobile apps, email, SMS, web push, and social media. In addition, CleverTap push notification software enables businesses to send notifications at specific times, such as during peak engagement hours.
Key Features:
- Businesses can deliver real-time notifications, ensuring that users receive messages when they are most relevant
- Provides detailed analytics that allows businesses to understand how users interact with their push notifications and actions after receiving them
- Users can integrate with other platforms, including mobile app development frameworks, customer relationship management (CRM), and analytics platforms
- Offers automated push notifications triggered by user actions, such as purchasing or abandoning a cart
To know more about CleverTap Push Notification Software features and product options, click here to continue.
7. PushMaze
PushMaze is a push notification software that allows businesses to send targeted push notifications to their website visitors, mobile app users, and subscribers. It enables businesses to segment their audience based on their behaviour, interests, location, and demographics to send relevant and timely notifications, increasing the chances of engagement. Businesses can create custom push notifications with personalized images, titles, descriptions, and call-to-actions. In addition, it enables businesses to set up automated push notifications for specific events, such as abandoned carts, new product launches, or order updates.
In addition, PushMaze, a push notification software, enables businesses to monitor their notifications' click-through, conversion, and engagement rates, which can help them refine their messaging and improve their targeting strategy.
Key Features:
- Users can integrate with popular APIs such as Zapier, allowing businesses to connect with their existing workflow and automate notifications
- Allows businesses to schedule push notifications for specific dates and times, ensuring that notifications are delivered at the right time
- Businesses can perform A/B testing on their notifications to determine which messages perform best and adjust their strategies accordingly
- Allows businesses to include rich media such as images, videos, and GIFs in their push notifications
To know more about PushMaze Push Notification Software features and product options, click here to continue.
8. Catapush
Catapush is a cloud-based push notification software that allows businesses and developers to send real-time notifications to their users via push notifications, SMS, and email. Allows businesses to customize their notifications, including the message, sound, and badge. Allows businesses to set up automated messages, such as welcome messages, reminders, and notifications triggered by user actions. In addition, It enables businesses to personalize notifications based on user data, such as location, behaviour, and preferences.
Catapush push notification software provides detailed analytics, including delivery status, open rates, and engagement metrics, to track the performance of their notifications. Supports rich media, including images, videos, and GIFs, allowing businesses to create engaging and interactive notifications.
Key Features:
- Allows businesses to schedule messages in advance, enabling them to plan and automate their notification strategy
- Allows businesses to conduct A/B testing on their notifications, enabling them to optimize their messaging and increase engagement
- It provides two-factor authentication via push notifications to implement an additional layer of security for their users
- Users can integrate with popular platforms and tools like Firebase, Amazon SNS, and Slack
To know more about Catapush Push Notification Software features and product options, click here to continue.
9. PushAssist
PushAssist is a web-based push notification software allowing website owners to send targeted notifications to their subscribers, alerting them of important updates, promotions, and announcements. It provides automated notifications triggered by events such as abandoned carts or completed purchases to send timely notifications that are more likely to convert. Allows businesses to segment their users based on various criteria, including location, interests, and behaviour. In addition, businesses can schedule notifications to be sent at the optimal time for their audience to ensure their subscribers see their notifications at the right time.
PushAssist push notification software provides A/B testing tools to help businesses optimize their notifications for better performance to test different messages, images, and other variables to see what works best for their audience. Users can also integrate with third-party tools, including popular websites like WordPress, Shopify, and Magento.
Key Features:
- Provides tools for managing opt-ins and opt-outs, including customizing prompts and tracking user consent
- Allows businesses to send messages through multiple channels, including email, SMS, and web push
- Multiple team members can collaborate on notification campaigns, with role-based access to ensure each team member has the appropriate permissions to access
- Allows businesses to customize their notifications with their branding, including logos and colours
To know more about PushAssist Push Notification Software features and product options, click here to continue.
10. Notificare
Notificare is a cloud-based push notification software platform that enables businesses to send targeted and personalized notifications to their customers across various channels, including mobile apps, web, email, and SMS. It enables businesses to segment their users based on various attributes such as location, behaviour, and preferences. Allows businesses to set up automated campaigns that trigger notifications based on specific user behaviours or events, such as purchasing or abandoning a cart. In addition, it supports rich media formats such as images, videos, and GIFs to make notifications more engaging and visually appealing.
Notificare push notification software allows businesses to track the performance of their notifications and campaigns to understand what works and what doesn't, so they can continuously improve their notification strategy. It also enables businesses to test different versions of notifications to see which one performs better.
Key Features:
- Enables businesses to send in-app messages to users, which can be used for promoting products, sharing news, or providing support
- Allows businesses to create and manage user profiles to store user data such as preferences, behaviour, and purchase history
- Provides opt-in and opt-out management features, allowing businesses to comply with data privacy regulations and give users control over their notifications
- Users can integrate with various third-party tools and services, including CRM systems, analytics tools, and messaging platforms
To know more about Notificare Push Notification Software features and product options, click here to continue.
Conclusion
Push Notification Software is a powerful tool for organizations to engage with users by delivering real-time notifications. It provides features, including audience segmentation, automation, A/B testing, analytics, and opt-in management. Therefore, organizations can use Push Notification Software to stay connected with their users and provide them with personalized, relevant information to improve their user experience and drive business growth.
